CALGARY -- In its time of need, the BC resort town so accustomed to showing Calgarians hospitality enjoyed some in return this week.

A partnership between the Calgary Food Bank and city trucking firm Light Speed Logistics sped a tractor trailer full of dry food and bottled water to the town of Sicamous, following late June's massive flooding.

Light Speed Logistics' drivers are no strangers to Sicamous and its people, said Bob Sargeant, the company's vice-president of operations.

"We run through Sicamous five or six times a day and our guys stop there for lunch and dinner," Sargeant said.

"We've been involved with our food bank for a while and there was a need."

The company donated the use of a truck and a driver for the trip, which arrived in Sicamous on Thursday.

But Sargeant said the reception alone in the Shuswap-Okanagan town of 3,100 made the trip worthwhile.

"They had more volunteers to unload it than the town had people," he said.

"They brought out their kids, and for them, it was like Christmas."

If need be, the truckers and Calgary Food Bank will co-ordinate later this month for another shipment to Sicamous, Sargeant said.

Sicamous Mayor Darrell Trouten said some of his neighbours who helped with the unloading are sore, but he's not complaining.

"I think it's fabulous when groups like that recognized they can help out -- we're a hurting community and we really need a big year," Trouten said.

"We've got very hot weather so the donations are much appreciated, particularly the water."

He noted numerous individuals, including Albertans, have been donating goods and equipment needed in post-flood Sicamous.

Even so, Trouten said the town is wide open for business and an influx of tourists, many of whom traditionally hail from Alberta.

The town will be hosting baseball tournaments along with the July 20 Sturgis North Burnout motorcycle festival.

"It's quiet right now compared to normal years ... we don't want people to forget about us," he said.

"After the Calgary Stampede is when people normally come out here."

Late last month, heavy rainfall and snow melt swamped two area subdivisions, forcing the evacuation of 350 people who have since largely returned home.