Jules Mancuso (left) and Lena Sutherland of While the Men Watch.
The CBC has partnered up with Lena Sutherland and Jules Mancuso, the two women behind While The Men Watch, an online broadcast that offers alternative commentary with "girl talk" to live sporting events.
Sutherland and Mancuso will cover Stanley Cup final games that will be streamed on CBC's website. The program is called While the Men Watch Hockey Night.
"As two women married to sports fanatics, there was really no escaping hockey on TV - especially during playoffs," Sutherland and Mancuso wrote in a CBC blog post describing how their online show got started. "As our men were glued to the game, we were on the phone talking to each other about what we saw on the ice in a way that was completely different than what our guys or the real announcers were saying.
"Why were the players getting a seat and a drink in the penalty box if it's supposed to be a punishment? And how exactly did that coach pick out a brown suit and tie combo four sizes too big?"
Billed as a show where "Sex and the City meets Hockey Night" on the duo's Twitter profile (@whilemenwatch), fans were left fuming after the show's announcement, saying it was denigrating to women who watch hockey.
"Holy crap. Thanks for setting female sports fans back decades, CBC," Andrew Bucholtz, who runs Yahoo! Canada's CFL blog, wrote on Twitter (@AndrewBucholtz).
"Glad to know that in 2012, we're still patronizing the female sports fan. Good show, @cbc and @whilemenwatch," tweeted user Doogie (@doogie2k).
While the Men Watch Hockey Night will debut during Game 1 of the Stanley Cup final May 30.