VANCOUVER -- Billionaire Richard Branson reiterated an invitation to kite surf with B.C. Premier Christy Clark Monday - stipulating one condition.

"Want a ride? Check the dress code!" Branson wrote on his personal blog, beneath a picture of a young naked woman piggybacking him while kite surfing.

The 2009 photo was taken off Necker Island, his privately-owned Caribbean retreat.

At a press conference last Thursday to inaugurate flights of his Virgin Atlantic Airways into Vancouver, Clark told the flamboyant Brit about B.C.'s beautiful kite-surfing waters around Tofino on Vancouver Island's west coast.

She jokingly offered to take him on his next visit.

The Virgin Group founder's posting was met with criticism on social media with some calling him sexist, while others questioned whether the same would be asked of a male politician.

"Doubtful," wrote the Tyee's Andrew MacLeod on Twitter.

However, not all were offended by the offer.

"An offer I would take!" Victoria, B.C., resident Katrina Nash tweeted.

Clark's office didn't reply to an interview request.

It's not the first time she's been targeted with sexual innuendo. In late 2011, a minor uproar ensued after a former NDP MLA pointed out cleavage revealed by a V-neck she wore in the legislature.